Empower the advertiser.
Not replace them.

This isn’t a slogan. It’s the product rule.

What we do

One action inbox for Google and Meta ads

  • Guardrails you set

    Rules that match how you actually buy.

  • Agent for the rest

    Catches drift you didn’t think to set.

  • Ranked next steps

    Alerts that tell you what to do, not noise.

Here’s why we built it ↓

The cost of manual AdOps

~40hrs

per month on routine campaign work

That’s roughly a quarter of an ad strategist’s working time spent optimizing campaigns and pacing budgets by hand, across platforms that don’t talk to each other.

Overnight spend doesn’t wait for Monday. Manual watch does.

Source: Fluency 2026 Agency AdOps Benchmark Report. Ad strategists spend nearly 40 hours per month on routine campaign tasks such as optimization and budget pacing, about 25% of working time.

Why the old stack fails

Advertisers didn’t choose chaos. The tools left them stuck: platform tabs, partial alerts, and AI that wants the keys.

The only options

  • Five dashboards and a prayer
  • Native alerts that don’t talk to each other
  • Guardrails only for what you remembered to set
  • Black box AI that takes the wheel

What Curava is

Not another dashboard. Not a black box that takes over.

An action inbox that connects your ad accounts, watches with guardrails you control, catches what you didn’t set, and ranks what to do next. Small changes need your approval. Bigger ones stay off until you ask.

Old tools end in noise. Curava ends in next steps.

The Founders

Built in Vancouver. One mission: empower the advertiser, not replace them.

Armaan Atkar

Armaan Atkar

Founder & CEO

Vancouver, BC

Operator turned founder. Built Curava after living the multi channel ads problem himself, and refusing to hand control to a black box.

CuratedClicks

Ran an affiliate marketing business buying traffic across Meta and Pinterest. When he stepped away, spend could burn overnight. An alert on one channel never explained what broke on another.

The Vancouver Chapter

Building Curava from Vancouver with one rule: empower the advertiser, don’t replace them. Product, growth, and keeping humans in the loop.

Darrick Gunawan

Darrick Gunawan

Cofounder & CTO

Vancouver, BC

Builds the systems behind Curava’s monitoring, guardrails, and action inbox: reliable signals, ranked next steps, no black box takeover.

The Product Chapter

Turns the operator pain into software: watching across accounts, guardrails you control, and an inbox that surfaces what matters before budget disappears.

What we believe

  1. 01

    Control stays with you

    Curava watches, ranks, and can apply tiny approved changes. You decide how far it goes. We don’t replace the advertiser. We arm them.

  2. 02

    Truth across channels

    Ads don’t live in one tab. Problems shouldn’t either. One inbox for what matters across accounts.

  3. 03

    Action over noise

    Alerts without next steps are noise. Every signal should earn its place and tell you what to do.

Get in touch

Questions about Curava? Want to join the mission? Explore features or write us anytime.

ops@curava.ca

Vancouver, BC, Canada